We’re a global consultancy based in Barcelona and Shanghai, specializing in Artificial Intelligence, international sales, and digital performance. From AI tools to omnichannel strategies, we help brands scale with confidence, combining global perspective with operational precision.
From vision to execution, we connect AI and digital sales to unlock international growth
We’re a global consultancy based in Barcelona and Shanghai, specializing in Artificial Intelligence, international sales, and digital performance. From AI tools to omnichannel strategies, we help brands scale with confidence, combining global perspective with operational precision.
We design and implement smart agents, chatbots, and AI systems that automate tasks, optimize the funnel, and empower better decision-making.
With experience in over 30 markets, we develop omnichannel strategies that unlock leads, drive conversions, and expand your global reach.
We accelerate your presence in marketplaces and digital platforms, using a data-driven approach to grow fast and sustainably in new territories.
Our human-centric approach helps align leadership and teams with business goals, ensuring digital growth is scalable and culturally integrated.
Entrepreneur. Digital & Innovation passionate. International Sales Engineer.
With over a decade of experience leading digital growth initiatives and global business development, Pau has built a career at the intersection of strategy, technology, and execution. His background spans the Tech, Digital, and Innovation sectors, where he has helped companies of all sizes enter new markets, scale international sales operations, and implement data-driven solutions to fuel growth.
As an official export consultant accredited by Acció, the Government of Catalonia’s agency for business competitiveness, Pau guides companies in defining and executing international expansion plans with clarity, agility, and measurable results. He’s also a respected University Professor, contributing to institutions like ESIC, UPF, and UB, where he mentors the next generation of digital leaders.
Pau’s approach combines strategic insight with real-world implementation. At Soul, he drives the vision to empower organizations through AI, digital transformation, and a human-first perspective on growth. For Pau, execution is not a second step, it’s part of the strategy.
Entrepreneur and International Sales Engineer with 10+ years leading digital growth and global expansion. Pau has helped companies scale internationally through data-driven strategies that connect technology, sales, and execution.
Pau EsteveCEO & Founder
Pau NavarroProject Manager
Ahmed FarukHead of Chinese Projects
Marta MolinaGrowth Project Intern
Marina SerraMedia Producer
Our Partners
We collaborate with ambitious companies across industries and continents, from global brands to innovative startups, helping them scale with strategy and measurable results.
We’re here to understand your goals and explore how we can support your growth through digital sales and automation.